Call us now! 083 143 9956
  • Home
  • Training and Workshops
    • Facebook for Business
    • LinkedIn for Business
    • Twitter for Business
    • SEO Training
    • Google Adwords Training
  • Digital Marketing Services
    • Facebook Services
      • Facebook Account Set Up
      • Facebook Account Management
      • Facebook Benchmarking
      • Facebook Strategy
      • Facebook Consultation
    • Email Marketing Services
      • Email Marketing Software
      • Email Marketing Software – How it Works
      • Sign up for Free Trial
      • Email Campaign Management
    • Website Management Services
  • Tips & News
  • About Us
  • Contact Us
Training and Workshops Google Adwords Training

Google Adwords Training Overview

Are you a beginner to pay-per-click marketing? Don’t know how to use Google AdWords?

Google AdWords has become a necessary element of any eMarketing strategy. Offering a unique way to reach people who are actively searching for related information about your products and services online, and sending targeted visitors directly to your own website, when used correctly Google AdWords provides one of the most cost effective advertising methods available for businesses of any size online.

Despite the fact that Google have made AdWords easy to manage, the right start is crucial and the correct understanding of initial results essential. With a clear list of do’s and don’ts, you will learn some of the tips and tricks used by professionals before throwing away money on campaigns which will not drive traffic, let alone sales.

This intensive workshop is available as a half or full day course.

Get a Quote

Google Adwords Training

Getting Started

  • Introduction to Google Adwords
  • Campaign Objectives
  • Creating an Adwords Account
  • Keyword Research
  • Competitor Analysis
  • Account Management
  • Account Set up
  • Budgeting
  • Terminology
  • Campaign Management
  • Ad Groups Management
  • Writing PPC ad creative
  • Calls to Action
  • Headlines
  • Descriptions
  • Display URL’s

Optimising & Performace

  • AdWords Targeting and Placements
  • AdWords Bidding and Budgeting
  • Display Advertising on the Google Display Network
  • Performance Monitoring and Conversion Tracking
  • AdWords Tools
  • Account Management tools
  • Keyword Tool
  • Targeting & Placement Tools
  • Bidding & Budget Tools
  • Ad creation Tools
  • Monitoring & Optimization Tools
  • Campaigns & Ad Groups
  • Keywords
  • Ad Text
  • Language & Location
  • Bids & Budgets
  • Ad scheduling & Position
  • Landing Page Optimisation
  • Website Optimisation
  • Optimisation Best practice

Spread the love!

Training and Workshops

  • Facebook for Business
  • LinkedIn for Business
  • Twitter for Business
  • SEO Training
  • Google Adwords Training

Get Social with Us

Follow @BluecastDigital

Contact Us

    You can reach us Monday to Friday 9am to 5:30pm. We are happy to answer any questions you may have.

  • Tel083 143 9956
  • Mailinfo(AT)bluecastdigital.com
  • Webhttp://bluecastdigital.com
  • AddLahinch, Co. Clare, Ireland

Training & Workshops

  • Facebook for Business
  • LinkedIn for Business
  • Twitter for Business
  • SEO Training
  • Google Adwords Training

Digital Marketing Services

  • Facebook Services
  • Email Marketing Services
  • Website Management Services

Latest News

  • How to Find Out Everything Facebook Knows About You?
  • Mobile users spend about 30 minutes a day on Facebook. Nobody else is even close
  • How to Boost Engagement on Facebook with Visual Media!
  • 10 Successful Facebook Marketing Examples
  • MOBILE APOCALYPSE: GOOGLE IS CHANGING!

Contact Us

  • Tel083 1439956
  • Mailinfo(at)bluecastdigital.com
  • Webbluecastdigital.com
  • AddCastleview, Knappogue, Quin, Co. Clare
Copyright 2016 · Bluecast Digital