Optimise the wrong keywords and you will never see results

If you’re anything like me, you’ve probably created a brand new website, submitted it to a few search engines and hoped that people would mysteriously show up at your site and buy whatever it is you were selling. After a couple of weeks go by and only a few people show up at your website, you decide to try and “optimise” your website around your main keyword in hopes that you just might rank well in 1 of the millions of search engines. Another couple of weeks go by and still no luck.  At this point you probably give up and decide to either build another website around a different target market or just lose all hope and quit.

 
We will segment keywords into logical target groups, and then profile each group to identify all keywords that you should be ranking for. This gives you a starting point from which to plan your keyword level SEO.

Once your main website keywords have been identified, the next step is optimising your site with these keywords.